Semrush Competitor

Semrush What is it?

Semrush, as its name suggests, is a tool that optimizes your website for search engines.

It was founded in 2008 by Oleg Schchegolev and Dmitry Melnikov. It has been cited as being among the most popular SEO tools, and has more than 7 million users.

 Semrush provides an abundance of information that will assist you in making your life simpler.

Find out what people are searching online

Create brand new web content that draw in visitors

Find link-building opportunities

Improve the technical aspects of your website to improve its search ranking.

Semrush, by example, can provide you with keywords based on the keywords you’ve entered. They can serve to help you write blog posts that will be highly ranked in search engines.

This will show the difficulty of certain search terms to be ranked.

It suggests websites that are worth visiting to get backlinks.

It allows you to conduct an SEO audit of your website to determine whether you are able to implement technical changes that improve search engine results.

This is only the beginning. Semrush also provides additional features to aid your website in ranking higher in search results.

All of these will be discussed in more detail below. These are all benefits that I will discuss.

Let’s get started! Let’s start by looking at domain analysis.

Semrush Competitor

Domain analysis

 Basic domain analysis is the basis for the majority of SEO initiativesThis is an overview of the domain’s “quality” from an SEO standpoint.

Domain analysis is typically done on your website to identify SEO opportunities, or on the competitor’s website to assess the difficulty be to rank higher in search results.

A domain analysis can also be conducted on a website to determine if it’s worthwhile to contact the owner of the site to request a link to your site. This is because hyperlinks from high-quality websites can boost your site’s search engine performance.

Semrush simplifies analysis of domains Simply type in a domain URL and receive an instant report of its performance on search results.

Keyword research in Semrush

Keyword research typically is based around

It is possible determine how many people are looking for a particular keyword.

It is important to figure out how difficult it is for a keyword to rank.

Find out who is ranked for the term.

Get recommendations for others

Semrush makes searching for every piece of information you require simple.

Basic keyword data access

You can use the ‘Keyword Overview tool to find basic statistics on the keywords used within Semrush.

You can see

The number search results this keyword is able to receive on Google each month

Its ‘keyword difficulty score’

listing of websites that rank for it.

Here’s a list of keywords you might think about using instead

Similar to analysis of domains, this could also be done for each country.

Keyword suggestions

Semrush can offer suggestions for keywords based on a phrase you have entered.

It could be more useful if it was called simply “Keyword Suggestions.’ Although the term “Keyword Magic”, may seem a bit vague at first but once you get to this section of Semrush your life will become much easier.

A list of terms related to the keyword entered will appear. The keywords are sorted using different filters, such as:

The keyword difficulty

The number of keywords that are searched per month

Google Ads’ cost per click to show keywords search results.

Overall, the keyword difficulty tool from Semrush provides all the information you need in order to make informed decisions about which keywords you should target for your SEO project.

There is room to improve. Data is not available for other searches than Google. It would make it more valuable to include metrics for other search engines.

Google still dominates searches (92% at time of writing according Statcounter), but other search engines are also enjoying a fair share of market share in certain territories (in the US for instance)

Moz Ahrefs is an competitor that gives you access to Bing data. Ahrefs also has YouTube search data. This can be very beneficial to any video producer.

Semrush’s Content Market Toolkit

Semrush provides keyword research tools as well as a suite of content marketing tools (as as long as you are on a Guru plan or greater).

These are

Find topics that are new to write about

SEO perspective: Audit your content.

Identify keywords your commentators are using in posts

Monitor brand names

The ‘SEO Writing Assistant’ is my favorite feature of Semrush’s content-marketing toolkit. Copy/paste content into Semrush for review. Semrush allows you to create your own copy and offer real-time assistance.

 After you’ve completed this, you’ll be given suggestions on how to improve your search engine resultsWarnings about content that appears to be scraped from other sites

It would be great to just be able to copy and paste the URL of your website and receive these suggestions. The copy-paste process can be annoying.

Tracking rank

“Rank tracking” or “position tracking” is the process of analyzing the performance of your website over time in search engines to find a specific key word.

It’s easy to setup it’s easy to set it up in Semrush. Simply visit the position tracker section and enter your domain name as well as keywords. The report will show you the ranking of each keyword for your website.

With more data in Semrush it is possible to track your progress and improve your ranking for certain phrases.

Semrush lets you input data from competitors websites into its position tracker. This will allow you to compare over time how your site performs for selected keywords with the performance of your competitors.

Finally, you will receive regular email updates about your rank tracking progress, such as email notifications telling when a piece of content is dropped from the top 10 results for a specific phrase.

Overall, Semrush’s position tracking functionality is excellent.

Analyse backlinks

site’s search engine ranking is affected by the number of backlinks it has received from other sites.

You can examine backlinks using Semrush two ways: one is to use the ‘backlink analysis option’ and the other is to conduct an audit of backlinks. Let’s take an examination of each individually.

Analyse backlinks

Semrush’s “Backlink Analytics” section allows you to enter a domain name to view a list all backlinks that it has found.

It is also possible to view this section:

Anchor text for each backlink Top-level distribution of domains (how many links,.org., Information about your IP address for your website. This will enable you to identify which domains have been gaining backlinks and the value of those backlinks.

Backlink audits

 You can also perform an audit of backlinks to see if any backlinks are being used to your site

Semrush Link Building

Semrush’s link building tool is one of its most distinctive features.

Link development (also known as getting others to link to your site is essential for the success of any SEO project. SEO engines reward sites that have more links, granting them higher search results positionsAs as they are from relevant, high-quality websites span>

Semrush’s tool for link building works by

Get to know your competitors and then rank them.

Examining the content of your site

I’d like you to list the terms you’d like to rank for.

Then, it will create a list with possible websites it thinks are worth contact to request an article or backlink.

SEMrush domain prospectors You can connect your email address with Semrush and send outreach emails using Semrush.

The progress of each approach can be tracked with CRM.

SEMrush’s best tools for outreach include the ability to create and save outreach emails as templates.

You can get a longer, trial for free of SEMrush

Semrush provides a standard seven day trial for free. However, for a limited period of time, you could be eligible to receive a 14 day extended trial.

This allows to test the key features and obtain all data.

The extended trial is available here.

Broken link building

Broken link building is a crucial SEO tactic.

This involves finding an unresponsive hyperlink (i.e. one that isn’t leading to any other website) and then creating the “dead” content that it was pointed to and soliciting anyone linking to the dead content to link directly to yours.

This allows for you to create backlinks. As we’ve already discussed the more backlinks point to your site the better your content performs in the search results.

Semrush’s broken-link building feature is more difficult to “get at” than I would like.

You’ll need to conduct a report on backlinks, navigate to the “indexed page” section, click the “target error” option, and then export the report to Excel or CSV file. broken links.

It is not easy, but you can import broken links to Semrush with the appropriate email addresses. You can also use the CRM ‘pipeline’ approach or a mailbox that is connected to do outreach.

There are still improvements to be implemented. Ahrefs allows you to hit the ‘broken Links‘ option, which returns a list with every broken outgoing or inbound links for a specific domain.

User interface

Semrush’s interface is very similar to Ahrefs and Moz, with a menu on the left that you can use to access functionality on your right.

The menu choices can be grouped into categories that are useful, such as keyword research, competitive research and link building.

It is overwhelming at first, but there are many things to be done. It will become less overwhelming as you become accustomed to it.

Semrush’s data visualization will help you get rid of the overwhelming feeling of data overload. Numerous metrics can be graphed in an easy-to-understand manner.

Semrush would love to have a better interface that works with smartphones. The interface isn’t as responsive as it standsThat means that when you sign in with a mobile device to Semrush it will show the standard desktop-based interface. It’s because you only view small portions of text and that you will see a lot of clicking and zooming.

 To utilize HTML0 on a smartphone, you’ll have to zoom in and pinch more

Semrush’s mobile app allows users to access your position tracking dataThat is a plus. It would be great if all of the Semrush functions could be accessed via mobile devices.

SEMrush’s mobile application for rank tracking

Semrush’s interface makes it easy and easy to use. To get the most out of Semrush, you’ll need an operating system for your desktop.

Value and prices

 semrush is more costly than other kinds of ‘SaaS apps (software as service).

It’s understandable, however, because you’re not just paying for the functionality, but also for access to large amounts of data, which includes lots of data from your competitors.

Semrush has three main pricing choices:

  1. Pro: $199.95 per month
  2. Guru: $229.95 per Month
  3. Business: $449.95 per month

You may also opt to utilize the ‘Custom’ platform. Corporate customers can create their own plans with more flexible limits on reports and queries, and additional accounts. Find more information here.

Semrush can be tried at no cost for anyone looking to see if it works before purchasing an upgrade to a paid subscription. The company offers a 14-day trial for a free trial. It is available here. This trial compares well to other offerings by competitors. It’s less than Ahrefs’ (7-day, paid trial), but provides more than Moz (a 30 day spangreater than).

You’ll require your credit card information to access the full feature trial. This is a frustrating practice in SEO tools.

Semrush costs are similar to the rates of Majestic Majestic Majestic and Moz Ahrefs. Majestic however offers an annual plan for $49 but is less efficient than its basic plans.

Semrush plan differences are:

The amount of reports that you can run each day

The number keywords you can track every month in the calendar

 Access to marketing and content sources 

Access historical data

More for your money.

Let’s take a closer look at the pricing structure to decide if Semrush offers a value for the money.


 Semrush is notorious for allowing only one user per plan. It will cost you between $45 and $100 to grant Semrush access as well as access to multiple users within your company based on the plan type.

This is a negative contrast to Semrush’s competitors who tend to increase the number or charge less for more seats.

This could be an issue with your organization. A Custom plan with Semrush might be a good alternative. It allows you to determine pricing and add a custom number of users.


Semrush is only used only for domains classified as projects. Site audits, backlink audits and tracking of position are the most important features that fall under this category.

Your Semrush plan will determine how many projects you can manage at once.

Although these limitations aren’t necessarily a problem for every business, it is something to be aware if you have multiple sites you need to manage SEO or perform a lot in competitor analysis.

Requests Reports

Semrush offers a large limit on the amount of reports it can send out per hour. It can send up to 3,000 domain analysis report per day on the entry level plan. This far exceeds the 175 reports per week that Ahrefs‘ entry level plan permits you to run.

As the price of your plan increases, you will see more generosity: While Semrush provides a $449.95 plan for 10,000, Ahrefs plan costs $399, and is capped at 1750 per week.

Competitive intelligence and add-ons

Semrush can be used to analyze websites of competitors, however this feature is not accessible without the purchase of a Trends addon.

This what you get when your purchase it

Market Explorer (market share, audience age and gender market participation, seasonal peak, etc.)

Traffic analytics (visitor interaction traffic sources, desktop, mobile, audience overlap as well as historical data, as well as geographic information.

This add-on costs $200 a month. In certain instances, it’s more expensive than other plans. These are the results.

For local SEO tools, you’ll have to pay an an additional cost.

Two SEO Add-ons are available for local SEO A ‘Basic spot‘ costing $20 per month and a ‘Premium spot’ costing $40 per month.

Both are available to you:

Distribute business information to directories

suppress duplicate listings

Track local rankings

Manage Google My Business listings

Read user reviews and offer suggestions

Premium version includes a ‘local Heatmap that allows you to evaluate your business against other local businesses on Google Maps. Semrush also allows you the ability to respond directly on reviews.

Data from the PPC

Semrush is more valuable than the competition when you are involved in both SEO projects and PPC campaigns.

Semrush offers a higher quantity of PPC data than most other tools. Semrush provides more precise CPC information than other tools, including distribution and CPC competition data, live ads, and tools for planning PPC campaigns.

Customer support

SEO tools such as Semrush can be complex and require lots of assistance.

Semrush offers three options for customer support. It is different from other products like Moz which do not provide phone support.

Semrush, unlike other SaaS products, makes it simple to locate its contact information. The help chat box is located on every page’s bottom and a footer with the number to call.

You don’t have to search our help pages before we can give you a number. Our assistance is instantaneous.

Conclusion of the Semrush Review

Semrush offers a variety of great features. Semrush offers all the data needed for running a successful SEO program. The first lets you create backlinks in the “CRM” way, while the second offers a list of easy ways you can improve your technical and on-page SEO.

What are the primary drawbacks of What are the major drawbacks of ? 

It is a bit disappointing that you cannot unlock certain competitive intelligence features by paying $200 per month.

Semrush, in general, is an excellent tool that provides you with the information you need for your search engine rankings. Get a free extended test here. Here’s a brief summary and details about Semrush.

Overall score: 4.3/5

Semrush The benefits

It’s generally easy to utilize.

Semrush simplifies domain analysis. All the data you need in one location.

Semrush offers a wealth of data but is easy to use. The interface shows the metrics in a clear manner using visualisations and graphs.

Semrush’s ability to build links is exceptional. Semrush has CRM-like features which can help you in outreach.

The site inspection function of the program provides easy-to follow instructions to improve the technical SEO.

Semrush provides a wide range of PPC-related data as well as organic search information.

Semrush’s reports are much more extensive than its competitors.

 There are three ways to contact assistance: chat, phone and email. 

It is possible to get 14 days of trial at free. This is a significant advantage over the competitors.

The disadvantages of using semrush

It provides data only for one search engine: Google. But, other tools, such as Ahrefs, provide information for a variety of different search engines.

Semrush plans are based on one user account. Additional seats can be purchased at an extra price.

You can only find specific key features only when you are part of a project. Semrush limits the possibility of running several projects simultaneously.

Competitive analysis features can be purchased for an additional $200 per calendar month.

Making broken links isn’t quite as easy as you might imagine.

Although it is helpful, the free trial requires you to enter your credit card details before accessing it.

It’s difficult to use Semrush on a mobile device because the interface isn’t’responsive’.

Alternatives to Semrush

Majestic’s main competitors to Semrush are Ahrefs (Moz) and Majestic. We have yet to review them all, but there is a comparison of Ahrefs against Semrush here. believe that Semrush is more flexible when it comes to user accounts. However, if you have many users who require access to an SEO tool One alternative could be more cost-effective.

GrowthBar is a revolutionary tool that can help you rank higher with search engines. It’s less expensive than other tools.

You can get the trial period of five days for GrowthBar here. We also have a GrowthBar review right here

All of the top!

Do you have questions or comments regarding Semrush? Leave an open comment below to let us know your thoughts about Semrush