What is Semrush?
Semrush, as its name suggests, is a tool that optimizes your website for search engines.
It was founded by Oleg Schchegolev, Dmitry Melnikov in 2008. According to the company, it has over 7 million users and is one the most popular SEO tools.
Semrush has many advantages that will simplify your life.
What are people looking for on the internet?
Create new web content that will bring in viewers
Find link-building opportunities
You can enhance the technical aspects of your site’s content to improve the rank of your website in search results.
Semrush, by example will give you keywords based on the keywords that you have entered. These can be used to help you write blog posts that rank well on search engines.
This indicates how difficult it can be to rank for certain search terms.
It will suggest websites to visit in order to get backlinks.
It permits the user to conduct an SEO audit on their website to determine whether you are able to make technical improvements that will enhance search engine rankings.
This is just the beginning. Semrush offers a variety of other features that can aid in ranking higher in search results.
They will be discussed in detail below. They all have many advantages, which I will emphasize.
Let’s take a look! Let’s look at the analysis of domains.
A fundamental analysis of the domain is the foundation of most SEO initiatives. This is a quick overview of the domain’s ‘quality‘ from an SEO standpoint.
A domain analysis is performed to examine your website for SEO opportunities or to look at the competitors’ websites to determine whether they have any SEO opportunities to aid you in ranking higher on the results of a search.
It is possible to do a domain analysis on a website in order to determine if it is beneficial to reach out to the owner in order to obtain a link to your website. Because external hyperlinks (or “backlinks”) can significantly improve your site’s search engine performance.
Semrush simplifies analysis of domains: Just enter a domain URL and get an instant overview of its performance on results from searches.
Keyword research in Semrush
Keyword research typically is based on:
It is possible to determine how many people are searching for a particular search term.
It is important to figure out the difficulty to rank a keyword.
Find out who is ranking for the keyword.
Get suggestions from
Semrush gives easy access to all information.
Basic keyword data access
Use the ‘Keyword Overview Tool to get basic statistics about keywords in Semrush.
You will be able look up:
The monthly search volume for this keyword on Google
Its difficulty score for its keyword
A list of websites that are ranked highly for it.
Here’s a list of keywords you might think about making use of instead
Similar to domain analysis, this can also be performed for each country.
Semrush can provide keyword suggestions based off a phrase you have entered.
It could be more useful if it was called simply “Keyword Suggestions.’ Although the name “Keyword Magic” might be confusing, once you get to this area of Semrush it will be easy to utilize.
Keywords will appear related to the keyword that you typed in. To sort the keywords, you can choose from a variety of options.
The problem with the keyword
The monthly average number of keywords that are searched for
Cost per click for Google Ads to display keywords results.
Overall, the keyword difficulty tool from Semrush provides all the information you need in order to make informed decisions about which keywords you should target for your SEO project.
There’s still plenty to do. The data is only available for Google searches. It would be helpful to have other engines offer metrics.
Google is still the most popular search engine (92% at time of writing according Statcounter) however, other search engines are enjoying a fair share of market share in certain territories (in the US, for example)
Moz Ahrefs and other competitors provide access to Bing data. Ahrefs also has YouTube search data. This is very beneficial to any video producer.
Semrush’s Content Market Toolkit
Semrush is a keyword research tool which also comes with a collection of content marketing tools. This is provided when you are using the ‘Guru’ plan or greater.
These will allow you to:
Search for new topics to write about
SEO perspective: Audit your content.
Identify keywords your commentators are using in posts
Monitor brand names
My personal favorite feature of Semrush’s toolkit for content marketing is the “SEO writing assistant”. You can copy/paste content to Semrush for review. It also lets you create content within Semrush and get real-time help.
When you complete this task, you’ll receive suggestions on how to enhance your website’s search engine performance.
It would be great to just be able to copy and paste the URL of your site and get these suggestions. The problem of copy/paste can be annoying.
“Rank monitoring” or “position monitoring” is a method to monitor your website’s performance in search engines for certain keywords in the course of time.
It’s easy to setup in Semrush. Just go to the position tracker section and enter your domain name and keywords. A report will be generated that will show the position of your site for every keyword.
It is possible to monitor your progress in getting higher rankings for the keywords you choose when you add more information to Semrush.
Semrush also allows for the entry of data from competitor websites in its positioning tracker tool. This allows your website to be compared over time with other sites for selected keywords.
Finally, you will receive regular email updates about your rank tracking progress, such as email notifications telling when a piece of content is dropped from the top 10 results for a specific phrase.
Overall, Semrush’s position tracking functionality is excellent.
The amount of backlinks‘ from other sites that link to a site will determine how well it performs in search results.
Semrush offers two methods to look at backlinks. The one is using “backlink analysis” and the other is to do a audit.
Semrush’s “Backlink Analytics” section allows you to enter a domain name to view a list all backlinks that it has found.
Also the section can be viewed at
Anchor text to be used for every backlink. Top-level domain distribution. (How many links are.com.org.,or.gov). Information on the IP addresses of your website. This information allows to track the domains that have earned backlinks. Also, it provides an insight into the activities of competitors.
A Audit of Backlinks is a different way of looking at backlinks in Semrush. It is used to evaluate the ‘health and the toxicity‘ of backlinks that link to your website.
Semrush Link Building
Semrush’s link building tool is one of its most distinctive features.
SEO projects are only effective if they are backed by a strong link-building strategy. This is the way other websites link to yours. Rankings in the top search results are usually awarded to websites with more links (as as they’re linked to relevant and high-quality sites span>).
Semrush’s tool for link building works by
Learn about your competition and rank them.
Examining the content of your site
We want you to list keywords you would like to rank for
It then generates an index of websites it thinks it is worth contacting in exchange for a guest posting or backlink.
SEMrush Domain prospects This tool lets you connect your email address to Semrush and allows you to send out emails to your contacts directly within the program.
With CRM, you are able to monitor every stage of the process.
SEMrush’s best tools for outreach include the ability to create and save outreach emails as templates.
SEMrush – Get a longer free trial
Semrush offers a standard seven-day trial at no cost. For a short time, you can avail an extended 14-day trial.
This lets users review all of the product’s key features and access all its data.
Access the full free test can be found here
Broken link building
Broken links are an important SEO tactic.
This is done by locating an invalid URL (i.e. You’ll need to locate a broken hyperlink that doesn’t link anywhere.
This lets you create backlinks to your website content. As you can observe, the more backlinks pointing to your site, then the better your content will do in search.
Semrush’s broken-link building feature is more difficult to “get at” than I would like.
To perform a backlink analyse report, go to through the section “indexed” pages and click on the target errors option, then export Excel/CSV results. broken links.
While it’s a bit difficult, you can import broken links into Semrush along with relevant email addresses. You can also reach out to the platform via a connected mailbox, or the CRM pipeline approach described earlier.
There are many improvements that need to be implemented. Ahrefs gives you the ability to click on the “broken Links” option. This will return a list of all broken outgoing and inbound links for a particular domain.
Semrush’s interface is very similar to Ahrefs and Moz, with a menu on the left that you can use to access functionality on your right.
It’s possible to organize the menu options into useful categories such as search for keywords, competitor research link-building, and rank tracker.
Although there is a lot to deal with, it may feel overwhelming at the beginning. It will become easier as you get used to it.
Semrush’s visualization of data is an excellent way to get over the sensation of being overwhelmed by data. Many metrics are graphed in a manner that makes it easier for you to comprehend the information.
It would be great if Semrush could make its interface more compatible with smartphones. Semrush’s interface isn’t responsive to smartphones. You will still see the desktop-like interface when you log into the app from your mobile device. This means that you can only read small portions and will require more pinching and zooming.
To utilize HTML0 on your smartphone, you’ll need to zoom in and pinch to.
Semrush provides a mobile app that allows access to your location tracking data. It would be great if the mobile app offered access to the other Semrush features.
SEMrush’s mobile application for rank tracking
Semrush’s interface feels intuitive and is simple to use. To make the most of Semrush, you’ll require a desktop computer.
Prices and value
Semrush is more expensive that other types of SaaS(software-as-a-service) (software-as-a-service) apps.
You are not only paying for the functionality. Additionally, you pay to access huge quantities of information. This includes information from other competitors.
Semrush is available in three main pricing options.
- Pro: $199.95 per month
- Guru: $229.95 per Month
- Business: $449.95 per month
You can also choose to use the ‘Custom’ platform. This platform permits corporate customers to create their own plans and have more flexibility in reporting and questions.
A trial version of Semrush is offered to anyone who wants to try it before committing to a monthly subscription. Standard version is valid for seven days. Semrush provides a 14-day trial at no cost. The trial is available on this page. This trial is comparable with other trials offered by rivals. It’s shorter that Ahrefs’ (7-day, paid trial), but provides more than Moz (a 30 day spangreater than).
You’ll need to enter your credit card details to access the full-featured demonstration. This is a snare when using SEO tools.
Semrush charges are comparable to Majestic’s key rivals Majestic, Majestic, Moz and Ahrefs. Majestic offers a monthly fee of $49 plan, but it’s less effective than the plans that are its entry level.
Semrush plan differences are:
The limit on the amount of reports you are able to make every day
The number of keywords that can be tracked each month
Access Marketing tools
Access to Historical data
Get more from your money.
Let’s take a close look at the pricing structure to determine if Semrush offers a value for money.
Semrush pricing structure is a disaster. Each plan, including the $449.95 Business plan, allows only one user account. If you want Semrush to access more users within your company (depending on the plan you choose), you will need an additional $45-100.
This is in stark contrast to all Semrush’s rivals who tend to boost the number of seats or cost less to add seats.
This could be an issue for you organization. You might need to consider the possibility of a Custom plan that works with Semrush. This allows you to bargain the cost of a solution that includes the number of users or users, based on the name.
Semrush is available only for domains identified as projects. Position tracking, backlink audits, and site audits are key features that fall into this category.
The amount of projects you are able to manage on the go will depend on the Semrush plan your on.
Although these limitations aren’t necessarily a problem for every business, it is something to be aware if you have multiple sites you need to manage SEO or perform a lot in competitor analysis.
Requests for reports
Semrush provides a wide range of reports that it can send each day. This means that you can pull 3,000 domain reports per day even with the entry plan. This is far more than the weekly limit of 175 reports Ahrefs the entry-level plan allows you to run.
As you move up the pricing upwards, this generousness continues: The Semrush daily limit for reports on its $449.95 plan of 10,000 is, while Ahrefs $399 plan has a limit of 1750 per week.
Competitive intelligence and add-ons
Semrush lets you examine websites of your competitors. However, these features cannot be purchased without the ‘Trends‘ add-on.
This’s what you get
Market Explorer (market players, market shares gender, age and behaviour, etc.
Traffic analytics (visitor interactions and traffic sources on desktops overlap with mobile audiences, historical data, geographical information.
The add-on cost is $200 month, which is to be quite expensive. The add-on may be more expensive than other plans.
If you want to use local SEO, you’ll have to pay an additional fee.
Two local SEO add-ons are available: ‘Basic location’ is $20 per month and ‘Premium location’ costs $40 per month.
Both permit you to:
Distribute business information to directories
suppress duplicate listings
Track local rankings
Manage Google My Business and Facebook Listings
Review user comments and offer suggestions
Premium version comes with a local Heatmap‘, which allows users to evaluate their business against other nearby businesses in Google Maps. It also allows you to reply directly to reviews within the Semrush interface.
Data from PPC
Semrush could be more beneficial than other competitors if you’re involved in both SEO and PPC projects.
Semrush offers more PPC data than other tools. While other tools offer the basic CPC figures for certain keywords, Semrush provides detailed CPC competition and distribution details, live ads and PPC campaign planning tools.
SEO tools, like Semrush, can be difficult and require a lot of support.
Semrush offers three support channels for customers including chat telephone, chat and email.
Semrush’s contact details are easy to find, unlike other SaaS product. There is a help chatbox on the bottom of each page, and the footer has a prominent display of the number of a telephone.
You don’t have to search our help pages first before we provide you with a phone number. Our assistance is instantaneous.
Conclusion of the Semrush Review
Semrush is a great SEO tool. Semrush is a great SEO tool. While the former allows the creation of backlinks in a ‘CRM’ fashion and the latter offers a checklist of simple ways you can improve technical and on-page SEO.
What are the main disadvantages of HTML0? what are the main downsides to ?
It’s a bit disappointed to find out that certain competitive intelligence capabilities cannot be unlocked by an additional $200 per month.
Semrush offers an effective solution to improve the search engine ranking. A free extended trial is offered here. Below, you will find information about the advantages and disadvantages of Semrush and also information about different SEO products.
Semrush What are the advantages?
It is generally simple to utilize.
Semrush helps you conduct domain analysis with ease. You can find all the information that you need in one spot.
Semrush provides large amounts of data but is easy to use. Semrush’s interface displays metrics as graphs and in visualizations.
Semrush has excellent link-building capabilities. It can be used to aid in outreach.
The site auditing function of the software provides easy-to-follow instructions for improving the technical SEO as well as other elements of your site.
Semrush has a variety of PPC data that could be used in conjunction with the organic search data.
Semrush’s reports are much more extensive than its competitors.
There are 3 ways to support available: chat, phone, and email.
A 14-day trial of HTML0 is offered for free. This is a significant advantage over its rivals.
The disadvantages of using semrush
It is restricted to Google search engines. Ahrefs also provides information for other search engines, but.
Semrush plans only allow one user account. Additional seats can be purchased at a cost. price.
Only certain key features can be included in a ‘project. Semrush restricts your ability to run several projects simultaneously.
Competitive analysis features can be purchased for an additional $200 per calendar month.
Broken Link Building is not as simple and easy as you might think.
Although it is helpful, the free trial requires you to enter your credit card details before accessing it.
It’s difficult to use Semrush on a mobile device because the interface isn’t’responsive’.
Alternatives to Semrush
GrowthBar is a new tool that can be used to aid you in ranking higher in search engines. It’s far cheaper than other products.
GrowthBar is available as an unrestricted trial for five days. You can also read our GrowthBar review here.
Best of luck!
Any questions or comments? Please comment below to share your thoughts and queries regarding Semrush